Guest posts, by what actually changes between them
A guest post in finance and a guest post in travel share a format and nothing else. Different rules govern the copy, different signals separate a real publisher from an archive, and different things go wrong afterwards. These pages are organised around those differences rather than around the word.
Direct answer
A guest post is an article published on a site you do not own, carrying a link to a page you do. Buying one well is mostly a question of two things the format hides: whether the publisher has readers rather than an archive, and whether the article is allowed to say what your brief wants it to say in the market where it will be read. This cluster covers 8 niches and 6 markets, with 43 combination pages where the two intersect in a way worth writing down.
What this page does not claim
There is no publisher count on this page, and there will not be one until the number is real and we can show you where it came from. LinkersPro is early. What is described here is the process a guest post placement goes through when one is bought — the payment is held, a crawler checks four specific things, and the publisher is paid only after all four pass.
If nothing matching your brief exists in the marketplace today, the search will say so rather than offer you something adjacent. That is the intended behaviour. Tell us what you are looking for and we will say plainly whether we can fill it.
By niche
Eight niches, written to their own rules.
Each page carries the regime that governs the copy, the publisher checks that matter in that vertical, and the specific ways its placements fail.
Finance Guest Posts
Relevance in finance is narrower than the category label suggests. A personal-finance blog and a B2B treasury publication are both "finance" and share almost no audience, no vocabulary and no advertiser base. The useful test is not whether the site's category matches yours but whether the specific page hosting your link would be read by someone who could plausibly become your customer. A mortgage brand placed on a crypto-trading site has topical adjacency and zero commercial adjacency, and the second one is what the placement is for.
6 markets coveredSaaS Guest Posts
In SaaS, relevance is a function of job title rather than topic. "Technology" is not a niche; a DevOps newsletter, a marketing-ops blog and a general startup magazine share the word and nothing else. The workable test is whether the publication's existing articles solve problems your product solves. If the archive has never once discussed the workflow you sell into, your article will be the only one, and it will read like the advertisement it is.
6 markets coveredHealth Guest Posts
Health relevance has to be read at the level of the condition, not the category. A fitness site, a supplements retailer and a clinical publication are three different audiences with three different tolerances for claims, and only one of them will have readers who could become a patient. The additional question this niche adds is whether the publisher would be comfortable if a regulator read the article — because the ones who would not are also the ones who will quietly delete it later.
6 markets coveredLegal Guest Posts
Legal relevance is geographic first and topical second, because legal services are sold by jurisdiction. A personal-injury firm in one state gains little from a national legal publication and a lot from a regional outlet its prospective clients read. The topical layer sits underneath: family, immigration, personal injury, corporate and criminal practice share the word "legal" and almost no audience. Both filters have to pass before the domain metrics are worth looking at.
5 markets coveredReal Estate Guest Posts
Real estate relevance has three axes, and topic is the least important. Geography decides whether a reader can transact. Transaction type — residential sale, rental, commercial, development, investment — decides whether they want to. Only then does topical fit matter. A national property-investment site is a poor fit for a letting agent in one city even though both are unambiguously "real estate", and a local news site with no property section may be a far better one.
5 markets coveredEcommerce Guest Posts
Ecommerce relevance is judged at the product level and the price level at once. A site reviewing budget kitchenware and a site reviewing professional equipment share a category and not a customer. Beyond that, the useful distinction is between publications with an audience and publications with a ranking: the second kind will still pass a link, but it will not send anyone, and its position is more fragile than its metrics suggest.
6 markets coveredTravel Guest Posts
Travel relevance is destination-shaped. A general travel blog and a publication that covers one region deeply are different products, and the second is worth more to almost every travel brand because its readers are already choosing where to go. The second axis is traveller type: budget backpacking, family, luxury and business travel share almost no vocabulary or intent. A placement that matches the destination and misses the traveller type reaches people who will not book.
5 markets coveredHome Services Guest Posts
Relevance here is a radius before it is a topic. The first question about any publication is what share of its readership sits inside the service area, and for most national home-improvement sites the honest answer is a fraction of a percent. The second question is trade specificity: roofing, HVAC, plumbing, landscaping and remodelling are separate purchase decisions made at separate moments, and a general home blog serves none of them particularly well.
4 markets coveredBy market
Six markets, each with a named rule.
A market earns a page here when we can name the instrument that decides how paid content must be marked in it. That is why there are six rather than forty.
en-US
the United States
FTC Endorsement Guides and the Rule on Consumer Reviews and Testimonials
The largest and most commercially mature publisher market, and the one where paid placement is most industrialised. That produces two extremes: genuine regional and trade publications with real readerships, and a very large tail of sites built specifically to sell links. The middle is thinner than the volume of available inventory suggests. State and metro-level publications are consistently undervalued relative to national ones, because national authority metrics are higher and national readership is useless to a business that operates in one state.
8 pages for this marketen-GB
the United Kingdom
The CAP Code, administered by the Advertising Standards Authority
A concentrated national press with unusually strong regional titles underneath it, most of which now sell sponsored content openly. That makes the UK one of the easier markets to buy in honestly, because the large publishers have formal commercial content operations with published policies. It also means the good inventory is priced accordingly. A .co.uk domain is a genuine relevance signal for UK-targeted queries in a way that a .com owned by a UK company is not, though it is a signal rather than a requirement.
8 pages for this marketde-DE
Germany
Trennungsgebot — the separation requirement in German press and media law
A market with a deep trade-press tradition and a formal separation between editorial and advertising that is older than the web. German publishers are correspondingly more procedural about paid content than most: expect a written policy, a labelling requirement and a real editorial review rather than a price list. English-language articles on German sites are unusual outside a handful of international titles, so a German placement genuinely means a German article. Serious inventory concentrates on .de domains.
5 pages for this marketen-CA and fr-CA
Canada
Competition Act deceptive marketing provisions, and Ad Standards' code
A smaller publisher market than the volume of English-language content suggests, because a large share of what Canadian readers read is American. Genuinely Canadian inventory — provincial newspapers, city business journals, trade publications — is limited and correspondingly worth more for anything sold provincially. The second structural feature is bilingualism: Quebec is a separate market with its own publications, its own search behaviour and its own legal requirements about the language of commercial communication.
7 pages for this marketen-AU
Australia
Australian Consumer Law, enforced by the ACCC
A concentrated media market with a small number of large groups and a healthy layer of state and metro publications beneath them. The distinguishing feature for buyers is the ccTLD: .com.au registration requires an Australian connection, which makes it a stronger locality signal than most country domains and makes Australian inventory harder to fake. Distance from the northern hemisphere shows up in seasonality — an Australian summer campaign runs against a December peak.
8 pages for this marketen-IN
India
Consumer Protection Act 2019, the CCPA's endorsement and dark-pattern guidelines, and ASCI's code
The largest English-language publisher market outside the United States, with an enormous volume of available inventory and the widest quality spread in this cluster. Genuine national business press and trade publications sit alongside a very large tail of sites built to sell placements, and domain metrics separate them poorly. Regional-language publishing is substantial and largely invisible to buyers working only in English, which makes it one of the few genuinely underpriced segments for brands selling into specific states.
7 pages for this marketWhat gets checked
Four checks, and a receipt for each one.
A placement is not finished when it publishes. It is finished when a machine has confirmed all four of these and written down what it saw.
Live
The placement URL resolves and the link is present in the page a crawler receives, not only in the one a browser renders.
Indexed
Google's URL Inspection API is asked directly whether the page is in the index. A search result someone scraped is not evidence and is not accepted here.
Attribute
The link carries the attribute the listing sold — dofollow, sponsored or nofollow. A later change is a monitoring failure, not a detail.
Anchor and target
The anchor text and the destination URL match what the order froze at purchase, character for character.
FAQ
Guest posting, answered plainly.
What is a guest post?
An article published on a website you do not own, carrying a link to a page you do. The publisher runs it as content; you supply or commission the piece and pay for the placement. It is the most common paid link format because it produces a page that exists on its own terms rather than a bare link in a sidebar.
Does Google allow buying guest posts?
Google's spam policies treat links bought for search purposes as link spam unless they are qualified with rel="nofollow" or rel="sponsored". That is the documented position and it is worth reading directly rather than through a vendor's summary. LinkersPro's job is not to tell you the policy says something it does not; it is to make sure the attribute you were sold is the attribute the page actually carries, and to tell you when that changes.
How do I know a guest post was actually published?
Because a machine checked, and the evidence row exists. On LinkersPro a placement is verified when a crawler confirms the page is live, that Google's URL Inspection API reports it indexed, that the link carries the attribute the listing sold, and that the anchor text and destination match what the order froze. The publisher is paid after all four pass, not before.
Why do these pages not list how many publishers you have?
Because the honest number would change what the sentence means, and a marketplace whose entire pitch is proof cannot open with a figure it has not shown you the source of. When there is a count worth publishing it will arrive with its source and its capture date, which is the rule every other metric on this site already follows.
How this cluster is built
Every page here is generated from a record, and a record only exists where someone could write it to depth. That is why there are eight niches rather than forty, six markets rather than every country with a top-level domain, and 43 combination pages out of a possible 48.
The missing cells are missing on purpose. Filling them would mean publishing a paragraph with one noun changed, which is the pattern search guidance has spent two years demoting and which would make every page around it worse.
Backlinks, with receipts.
Search the marketplace, brief the publisher, and let the payment sit until a crawler confirms the link is live, indexed, carrying the attribute you paid for and pointing where you said.