How it works

Six steps. You can check every one of them.

This is not a sales diagram — it is the same state machine every order runs through, described in the order it happens.

Search publishers by niche, country, DA, DR, traffic, spam score, and price.

Send target URL, anchor text, content notes, and placement requirements.

Payment is held while the seller accepts and places the link.

The seller submits the live placement URL and delivery evidence.

The platform checks live status, anchor, target URL, and attribute.

Funds release after the hold and verification window clears.

Buyer submits a brief

Target URL, anchor text, and any content notes. This is also what the relevance check scores every listing against before you can buy it.

They submit the live URL. Nothing is marked delivered until this step happens — there is no way to skip straight to verification.

Five checks, every time: HTTP status, indexation, link attribute, anchor text, final URL. All five have to pass before the publisher is paid.

Selling? The same six states run in reverse from a publisher’s side — see how payment works for publishers.

What a placement costs, in full, before you pay — and the mechanism that decides when a publisher is paid.